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MASTERCLASSES

feb 4th
brewdog waterloo
london

MASTERCLASSES

let's talk

Your backstage pass to expert know-how, where industry leaders share game-changing tips and real-world strategies.

10:15Am

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11:00Am

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Make upsells happen: how to generate more revenue from guests with hgem

You know that teams are missing out on opportunities to sell more to guests. But how can you improve their success rate? Join HGEM to open the lid on what works, how to measure it, and gain inspiration from what others have done.

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10:15 AM

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11:00 AM

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Serving Innovation: Why AI is the Secret Ingredient for Hospitality Success

Join Planday we show you what AI really means for the hospitality industry. We’ll debunk myths, discuss how AI can streamline your operations, elevate your customer experience, reduce costs and give you time back so that you can focus on what really matters to your guests, your customers and your diners.

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12:00PM

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12:45PM

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Build Your Own Employee Experience AI Bot in 30 Minutes!

🚀Revolutionise Your Employee Experience with AI – No Tech Skills Needed!Want to enhance your team’s experience and streamline operations with AI? Join our exclusive Build Your Own Employee Experience Bot masterclass and walk away with a fully functional AI assistant—for FREE!

⏱️ Time Required: 30 Minutes
🏠Venue: BrewDog Waterloo⌚ Time: 12:00 - 12:45 PM

🔗Register Here: Sign Up Now

What You Need to Bring:

• A set of recipes, steps of service, or any PDFs related to your brand (e.g., training manuals, onboarding guides, compliance documents, or brand standards).

• Your enthusiasm—no technical experience required!

🛠️What We’ll Do:

With expert guidance from the Youda team and support from Lightspeed, you’ll:

1. Upload Your Content – Bring your key operational documents, and we’ll help you turn them into actionable AI responses for your employees.
2. Upload your team–
3. 🚀3,2,1 Launch! – By the end of the session, your AI bot will be ready to go!

🚀 What You’ll Walk Away With:

• A fully functional Employee Experience AI Bot, customised for your hospitality business.
• The ability to provide instant answers on SOPs, training materials, and HR processes.
• A smarter, more engaged workforce with faster access to essential information.
• A FREE working bot, courtesy of Youda & Lightspeed.

💡 Why Attend?

Empower Your Team: Give employees instant access to the info they need, when they need it.
Improve Training & Onboarding: Reduce repetitive questions and speed up learning.
Boost Employee Satisfaction: Help your team feel supported and informed, improving their overall experience.
Stay Competitive: Discover how AI can elevate your employee engagement and productivity.

🎫Spaces are limited—register now and start transforming your employee experience with AI

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12:00PM

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13:00PM

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Better Together: Pasta Making Masterclass with Bizimply & Pinpoint

You've been personally invited to discover the magic of bringing two perfect elements together in our hands-on pasta-making masterclass. Just as two simple ingredients come together to create a pasta masterpiece, Pinpoint and Bizimply combine their strengths to deliver a more powerful and seamless hiring and people management solution. In this workshop, you’ll learn the art of crafting perfect pasta with an expert chef from Pasta Evangelists while discovering how Pinpoint and Bizimply empower businesses with unmatched flexibility and efficiency. Whether you’re a tech enthusiast, a pasta lover, or both, this workshop promises to leave you inspired, informed, and with your evening meal sorted! 🍝

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12:00PM

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12:45PM

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Allergens and Opportunities: Raising the bar in 2025

Allergens and Opportunities: Raising the bar in 2025

During an interactive lunch, discover the trends and opportunities when it comes to allergens. Learn about the data that drives sales growth and what it should mean to your menus in 2025. How can technology enhance the guest experience and simplify allergen management?

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12:45pm

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13:30pm

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How a strong Financial Wellbeing Strategy in your Workplace Benefits can make a huge difference!

Willing to accept a brain tingling challenge? PayCaptain are driving a fun immersive experience, jam packed with examples of the positive impact that can be driven by an ethical financial wellbeing solution. Wrapped up in a business case to include Financial Wellbeing in your workplace - with the aim of improving employee satisfaction, retention, and of course promote financial wellbeing!

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12:45PM

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13:30PM

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Redefining supplier relationships: how to turn suppliers into trusted partners, with me&u and Boxpark

Have you ever struggled to align with suppliers on goals, ensure smooth rollouts, or secure value beyond the contract?

Join mobile ordering and CRM experts, me&u and Food Hall legends (and me&u customer!) Boxpark as they tackle the most common challenges in supplier-operator relationships and offers proven solutions from both sides of the table.

You'll gain actionable insights and strategies for building stronger, more collaborative relationships between operators and suppliers.

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14:15pm

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15:00pm

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Power BI-bye-bye: Building your own vs buying restaurant tech

When is it worth building your own business intelligence and reporting suite?

In this session we’ll talk about the pros and cons of building vs buying.

We’ll go through:

1.What type of businesses are set up for building their own BI suites

2.What tools you need to think about?

3.How to disseminate insights across the business?

4.What your alternatives are?

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14:15PM

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15:00PM

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No BS, just the next generation of customer experience insights

When your business grows, customer feedback shouldn’t get lost in the chaos—it should fuel your empire. Join our masterclass and learn how Sentiment Search keeps your finger on the pulse of your customers, even as you dominate new markets.

No fluff, no word clouds—just actionable insights, lightning-fast dashboards, and a playbook for owning the feedback game. Whether you’re running a cozy bistro or managing a sprawling restaurant group, this is your chance to turn raw customer feedback into pure strategy gold.

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schedule

day 02

AI in Action: Applications and Case Studies

09:00AM

welcome

by ken maskall

09:30am

AI and Cybersecurity: Opportunities and Risks
This talk will explore how AI is changing the cybersecurity landscape and how it can be used to enhance security and protect against cyber threats.
by ken maskall

10:00AM

The Role of AI in Healthcare Innovation
In this workshop, we will explore the latest applications of AI in healthcare, such as personalized medicine, patient monitoring, and disease prevention. We will also discuss the challenges and opportunities associated with integrating AI into healthcare systems, and provide practical guidance on how to develop and deploy AI-powered healthcare solutions that are ethical, transparent, and effective.
by Laura Davis

12:00PM

lunch

abacus restaruant, exhibition centre.

01:30PM

AI and Business Strategy: Creating Value and Managing Risks
Explore how AI is reshaping business strategy and providing new opportunities for growth and innovation. We will discuss how to leverage AI to create value for customers, optimize business processes, and gain competitive advantage.
by Aisha Patel

03:00PM

The Future of AI
This talk will provide a forward-looking perspective on the future of AI and its potential impact on society, industry, and individuals. We will discuss the opportunities and challenges associated with the continued development and deployment of AI, and explore the ethical implications of AI on issues such as employment, privacy, and inequality.
by Laura Davis

07:00PM

dinner

abacus restaruant, exhibition centre.

Secure Your Seat for service

Grab your FREE ticket now.
book now
february 4th
brewdog, waterloo
london